Latino GOTV

WEC partnered with El Centro de la Raza to run a targeted Get out the Vote program to persuade Latino voters statewide (with a primary focus in King, Snohomish, and Pierce) to cast ballots. We expanded this effort in 2011, engaging pro-environment Latino voters in the democratic process through bilingual mail and telephone calls. To our knowledge, these efforts were the first bilingual voter contact program conducted by Washington’s environmental community. Our efforts in 2011 resulted in 1,119 additional votes taken. Additionally the collaboration with El Centro is fostering new partnerships and helping Washington’s conservation movement build a broader, more diverse base. Latino community outreach has continued in our GOTV work in partnership with Washington Community Access Now.